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Digital Marketing Specialist

2 months ago


Geelong, Victoria, Australia Cotton On Group Full time

About Us

Cotton On Group is a leading global fashion and lifestyle brand that empowers individuals to look, feel, and be their best selves. Our mission is to create everyday products that make everyday experiences better, while celebrating diversity and inclusivity.

About the Role

We are seeking an experienced and innovative Digital Marketing Specialist to join our team on a 12-month contract. As a key member of our marketing team, you will be responsible for coordinating digital marketing campaigns across various channels, including search engine marketing, search engine optimization, and email marketing.

Key Responsibilities

  • Develop and execute digital marketing strategies to drive brand awareness and customer engagement
  • Collaborate with the eCommerce team and internal stakeholders to deliver innovative digital solutions
  • Manage the calendar of marketing campaign activity and ensure timely execution
  • Support the Digital Marketing Manager in managing day-to-day operations and relationships with producers and web developers
  • Lead the Digital Coordinators to success and provide guidance and support as needed

Requirements

  • Strong experience in digital marketing and/or international digital marketing experience
  • Ability to use content management systems and email marketing platforms
  • Understanding of basic technology underpinning platforms
  • Proven ability to develop predictive models (highly regarded)
  • Experience in leading a team and building collaborative working relationships
  • Able to plan, organize, schedule, and project manage in an efficient way

Our Culture

Cotton On Group is a passionate and collaborative team that is committed to making a real difference in people's lives through our philanthropic arm, the Cotton On Foundation. We believe in creating a culture centered in belonging, where each individual can show up as their whole self and have an equal opportunity to succeed.

Benefits

  • 50% team member discount for all of our 7 brands
  • A world-class office with a state-of-the-art Wellness Centre featuring spa therapists, holistic health experts, and free fitness classes
  • A brand-new childcare centre onsite with incredible facilities and subsidised cost
  • The Beckley, our in-house café with chef-prepared healthy meals, coffee, and snacks
  • Flexible working arrangements to enable you to find the right working rhythm
  • Competitive salary packaging and on-site concierge services
  • An Employee Assistance Program for you and your family
  • Returning from maternity leave or primary carer parental leave? Work part-time and get paid full-time for 2 months
  • Team mingle celebrations, speaker's series, and surprise and delight moments
  • Bring your dog to work with you