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Digital Marketing Strategist

1 month ago

Sydney, New South Wales, Australia UMENCO Full time
Role Overview

We are seeking a Digital Marketing Strategist for our contemporary womenswear brand with a cult following internationally.

This noted female-founded brand is a leader in the Australian fashion landscape, known for luxurious and fashion-forward pieces that balance contemporary design intelligence with timeless construction.

About Us

UMENCO is a renowned fashion brand in Australia, committed to delivering high-quality womenswear collections that resonate with our global audience.

Job Description

The successful candidate will lead our digital marketing efforts, developing and implementing strategies to enhance our online presence and drive brand awareness.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing plans to achieve business objectives.
  • Manage and maintain our social media presence across various platforms.
  • Analyze website analytics to inform marketing decisions and optimize performance.
Requirements:
  • Bachelor's degree in Marketing or related field.
  • Minimum 5 years of experience in digital marketing, preferably in the fashion industry.
  • Proven track record of success in driving brand awareness and sales through digital channels.
What We Offer:
  • A competitive salary of $120,000 - $150,000 per annum.
  • A dynamic and supportive work environment.
  • Ongoing professional development opportunities.