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Expert Content Creator
3 weeks ago
ASIC is seeking a skilled Financial Content Specialist to join their Consumer Campaigns Content Team. This role involves transforming complex financial topics into engaging and impactful content that resonates with diverse audiences.
Key Responsibilities:- Develop and deliver user-centred content across multiple formats, including web, video, infographics, podcasts, and campaigns.
- Distil superannuation and retirement topics into clear and accessible consumer content.
- Design and implement integrated communications strategies across owned, earned, and paid channels.
- Analyse content performance using research, data, and analytics to inform decisions and optimise impact.
- Provide expert communications advice to stakeholders and support approval processes for content delivery.
- Tertiary qualifications in communications, journalism, marketing, or a related field.
- At least five years of experience in large-scale marketing, brand, or transformation programs within the financial services or superannuation industry.
- Strong expertise in content design and UX writing principles, advanced creative writing and storytelling skills.
- Experience producing content across diverse formats, including content modelling, analysis, and A/B testing.
- Attractive superannuation package.
- Additional leave entitlements.
- Flexible work arrangements.
- Opportunities for study and professional development.