Marketing Campaign Specialist

10 hours ago

Adelaide, South Australia beBeeDigital Full time $80,000 - $110,000

**Job Opportunity**

The South Australian Tourism Commission is seeking a Digital Marketing Coordinator to assist in the coordination of always on paid performance media across domestic and global markets.

As a key member of the team, you will be responsible for analysis of digital metrics, conversion rate optimisation (CRO), search engine optimisation and personalisation of both on- and off-site messaging. You will also assist in the coordination of paid performance media campaigns and collaborate with various teams within the organisation.

**Key Responsibilities include:**

  • Analysis of digital metrics to inform data-driven decision making.
  • Conversion rate optimisation (CRO) to improve website user experience.
  • Search engine optimisation (SEO) to increase online visibility.
  • Personalisation of both on- and off-site messaging to engage target audiences.
  • Assist in the coordination of paid performance media campaigns across domestic and global markets.

**Benefits of working with us include:**

  • Purchased Leave Entitlements.
  • Hybrid working arrangements - 2 days work from home offered.
  • Opportunity to join a fun and active social club.
  • Annual Calendar of Wellness events.
  • Mental Health First Aid Training.
  • Annual skin checks and flu vaccinations.
  • Casual Fridays.
  • Staff recognition and service awards.
  • Access to a free and confidential employee assistance program.

This position is offered as a Non-executive contract for a 5-year term.

**Requirements**

  • Relevant qualifications in marketing or a related field.
  • Experience in digital marketing, preferably in a role involving paid performance media.
  • Strong analytical skills and ability to interpret data insights.
  • Excellent communication and project management skills.
  • Ability to work independently and collaboratively as part of a team.

**How to Apply**

Applications consisting of a resume and cover letter are to be directed to the relevant contact person at the South Australian Tourism Commission.

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