Data Driven Decision Maker

1 day ago

Melbourne, Victoria, Australia beBeeManager Full time $160,000 - $220,000

Analytics Manager Role Summary

About the Position

We are seeking an experienced Analytics Manager to join our Engagement & Retention Analytics team in APAC. The primary focus of this role is to analyze user data, derive valuable insights, and collaborate with various departments to develop strategies that enhance user experiences and keep users engaged with the platform over the long term.

This position is based in Melbourne and responsible for all APAC markets. As a key member of our analytics team, you will be instrumental in shaping our analytics roadmap with a data-driven strategic lens and mentor junior analysts to foster a high-performing, learning-oriented team culture.

Main Responsibilities

  • Analyze user data to uncover behavioral insights through cohort analysis and A/B testing
  • Identify high-impact segments to inform lifecycle and retention strategies
  • Track churn signals and optimize for customer lifetime value
  • Recommend targeted actions to drive engagement and reduce loss
  • Support campaign planning and translate business needs into testable hypotheses, A/B experiments, and actionable insights
  • Evaluate campaign and product performance to inform go-forward strategies

Key Qualifications

  • 7-10 years relevant experience in an analytical role within a digital business, ideally media related.
  • Bachelor's degree in a quantitative field such as Marketing, Economics, Business, Mathematics, Statistics, Data Science, Engineering, Physics, Chemistry, or Social Science; a graduate degree is preferred.
  • Familiarity with lifecycle & retention analytics, including user segmentation, churn modeling, and engagement strategies, is a strong plus
  • Expertise in SQL with demonstrated hands-on experience.
  • Proficiency in data visualization tools (e.g., Tableau, Power BI, Looker) with a strong track record of translating data into clear, actionable insights for business stakeholders
  • Strong knowledge of subscription services and the competitive landscape.

What We Offer

  • A unique opportunity to join a talented team developing unparalleled entertainment across Australia and New Zealand
  • The chance to contribute to the growth and success of a global business segment
  • A collaborative and dynamic work environment with opportunities for professional growth and development

About Us

We are a leading diversified international family entertainment and media enterprise dedicated to creating world-class stories and experiences for every member of the family. Our mission is to provide consumers around the world access to the content they want most, on the latest platforms, at a time of rapidly evolving consumer habits.

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