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Content and Social Media Marketing Specialist
2 months ago
We are seeking a highly skilled Content and Social Media Specialist to join our Growth Marketing team at Liviti. As a key member of our team, you will be responsible for developing and executing a comprehensive content strategy that drives engagement and growth across our eight distinct brands.
Key Responsibilities- Content Creation and Execution: Develop, create, and publish high-quality, brand-specific content for various platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
- Direct Social Media Management: Actively manage and grow each brand's social media presence through direct engagement, posting, and community interaction.
- Community Engagement and Interaction: Be the frontline for our brands on social media channels by directly engaging with followers through comments, messages, and posts.
- Performance Monitoring and Optimization: Regularly track and report on content and social media performance across all brands.
- Influencer Collaboration and Coordination: Identify and engage with influencers and content creators for hands-on collaborations to enhance brand visibility.
- Bachelor's Degree in Marketing, Communications, or related field: A degree in relevant fields provides foundational knowledge.
- 2-3 years of Experience in Content Creation and Social Media Management: Demonstrated experience in content creation and social media management is necessary.
- Expertise in Social Media Platforms and Trends: In-depth knowledge of major platforms and current trends is essential.
- Strong Written and Verbal Communication Skills: Excellent communication skills are crucial for engaging content.
- Creative Storyteller with Passion: Ability to craft compelling narratives and stories that resonate with audiences.
- Results-Oriented with Analytical Skills: Track record of achieving measurable goals and analyzing metrics.
- Effective Project Management Abilities: Capable of managing multiple projects and meeting deadlines.
- Collaborative Team Player: Able to work both independently and collaboratively in a team setting.
- Influencer Relationship Management Experience: Prior experience in managing influencer partnerships is necessary.
- Adaptable and Continuously Learning: Willingness to adapt to industry changes and learn new skills.
