Digital Content Strategist
11 hours ago
Are you a creative and analytical professional with a passion for digital content creation? We're looking for a skilled Digital Content Strategist to join our team at Easygo, where you'll have the opportunity to elevate our brand's online presence in the Brazilian Portuguese market.
About the RoleWe're seeking an experienced Digital Content Strategist to lead our content efforts in Brazil. This is an exciting opportunity for someone who is proficient in both English and Portuguese and has a solid understanding of Search Engine Optimization (SEO) principles.
Your primary responsibility will be to develop and implement a comprehensive content strategy that drives engagement and conversions on our website and other digital platforms. You'll work closely with our cross-functional teams to ensure seamless execution and align with our business goals.
Key Responsibilities- Develop and execute a content strategy that resonates with our target audience in the Brazilian Portuguese market
- Collaborate with our design and development teams to create visually appealing and user-friendly content experiences
- Optimize existing content to improve search engine rankings and drive organic traffic
- Conduct keyword research and analysis to inform content decisions
- Maintain up-to-date knowledge of industry trends and best practices in digital marketing
- Bachelor's degree in Marketing, Communications, or a related field
- Minimum 2 years of experience in digital marketing or a related field
- Native or near-native proficiency in Portuguese and fluency in English
- Proven track record of success in developing and executing effective content strategies
- Familiarity with SEO principles and tools (e.g., Google Analytics, Ahrefs)
- A competitive salary range: $60,000-$80,000 per annum
- A dynamic and collaborative work environment
- Ongoing training and professional development opportunities
- A generous benefits package, including health insurance, retirement plan, and paid time off
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