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Senior Digital Marketing Strategist
2 weeks ago
We are seeking a highly skilled Senior Performance Manager to lead digital marketing strategies across multiple channels in a fast-paced environment.
Key Responsibilities:- Develop and optimize end-to-end digital marketing plans across search, social, and affiliate channels.
- Manage daily campaign performance using platforms such as Google Ads, Meta Ads Manager, and TikTok Ads.
- Monitor key metrics, return on ad spend, and customer acquisition; deliver clear insights.
- Oversee strategy execution, forecasting, and resource allocation to maximize performance.
- Lead a team of digital marketers, setting clear goals and promoting continuous learning.
- Collaborate with internal teams and external partners to deliver high-impact campaigns.
- 5+ years' experience in digital performance marketing, preferably in e-commerce or fashion.
- Proven results in paid media management and budget optimization.
- Proficient in Google Analytics, Looker Studio, Meta Ads, and related tools.
- Strong leadership, project management, and analytical skills.
- Comfortable working in a fast-paced, results-driven environment.
- Relevant tertiary qualifications in Marketing, Digital Media, or similar.
