Global Retail Marketing Strategist for NBCUniversal

3 weeks ago

Sydney, New South Wales, Australia NBCUniversal Full time

This role presents an exceptional opportunity to spearhead retail marketing initiatives for NBCUniversal, a leading entertainment company in Australia. As Global Retail Marketing Strategist, you will be responsible for developing and executing comprehensive retail marketing plans that leverage the richness of NBCUniversal's entertainment content.

Key Responsibilities:

  • Developing short and long-term retail channel strategies to drive annual growth and build a sustainable business that achieves revenue targets
  • Pitching local franchise marketing plans that capitalize on NBCUniversal's franchise portfolio, category priorities, and consumer preferences
  • Delivering consumer and retail value by balancing marketing activations that drive ROI with promoting retail sell-in of ranges

You will also be responsible for:

  • Developing, maintaining, and driving relationships across marketing and buyers to create programs that drive product placement and sell-through for designated retail partners
  • Curate, present, and execute sales-driving retail marketing programs in line with brand guidelines and individual retailer expectations
  • Proactively identifying new retail accounts to pitch and secure, as well as conceptualizing and developing cross-promotions with other Universal divisions

In addition, you will:

  • Share best practices with ANZ SEAI teams to ensure creative is consistent and on-brand, and materials can be shared broadly across APAC and globally
  • Raise awareness of competitors' retail programs and share best practices/results
  • Manage execution and account management of assigned marketing partnerships with retail accounts, including in-store marketing, promotions, sweepstakes, out-of-home, print, online/mobile content, packaging, premiums, etc.
  • Approve all retail marketing submissions for designated retailers and provide comprehensive marketing program recaps and post-analysis

The ideal candidate should possess strong marketing experience, extensive knowledge of retail/trade marketing, promotions or packaged goods experience, deep knowledge of retail business, excellent communication & presentation skills, strong sales and negotiation skills, and the ability to work in a matrix organization.

An estimated salary for this position is approximately $120,000 - $150,000 per year, depending on location and experience. We offer a dynamic work environment, opportunities for professional growth and development, and a chance to be part of a leading entertainment company.

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