Brand Marketing Specialist

8 hours ago

Perth, Western Australia beBeeMarketing Full time $100,000 - $150,000

Job Overview:

We are seeking a skilled Brand Marketing Lead to drive our marketing strategy and deliver commercial outcomes.

The ideal candidate will have extensive experience in brand management and marketing, with a proven track record of developing and implementing successful marketing campaigns that drive brand awareness, loyalty, and commercial outcomes.

Key Responsibilities:

  • Develop and implement integrated marketing campaigns that drive brand awareness, loyalty, and commercial outcomes.
  • Collaborate with cross-functional teams to ensure brand strategy pulls through to all facets of the organisation.
  • Lead and deliver campaigns across above-the-line media, digital, and social media to build awareness of the company.
  • Identify key initiatives and tactics to improve meaningful associations and create long-term preference in the category.
  • Ensure consistency and distinctiveness of the brand identity in collaboration with the Creative Lead.

Requirements:

  • Extensive experience in brand management and marketing.
  • Proven track record of developing and implementing successful marketing campaigns.
  • Strong communication and stakeholder engagement skills.
  • Ability to align marketing strategies with business goals and long-term brand vision.
  • Proficiency in analysing campaign performance and deriving actionable insights.
  • Strong interpersonal skills and a team-oriented approach to cross-functional work.

Benefits:

  • Autonomy while learning from top talent in the industry.
  • Meaningful role in building a company with positive momentum and excitement.
  • Professional development allowance.
  • Wellbeing allowance.
  • Up to 16 weeks of paid parental leave.
  • Childcare allowance.
  • Extra paid leave during tough times.
  • Discretionary performance bonus and talent referral bonus.
  • Employee Share Options scheme.

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