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Building Brand Visibility: A Corporate Affairs Expert

2 weeks ago

Melbourne, Victoria, Australia beBeeStrategist Full time $110,000
Corporate Affairs Specialist

We are seeking a seasoned professional to develop and implement strategic corporate affairs/media relations plans that align with business objectives and elevate brand awareness.

Key Responsibilities:
  • Design and execute comprehensive corporate affairs/media relations strategies that support business goals and drive brand visibility.
  • Establish and maintain strong relationships with financial and consumer journalists, industry publications, and key media outlets.
  • Identify opportunities to showcase the organization's value, performance, innovation, and member outcomes through proactive story pitching.
  • Develop high-quality content including media releases, op-eds, speeches, briefing documents, and other materials.
  • Collaborate with internal teams (marketing, legal, product, member services, internal communications) to ensure consistent and compliant messaging.
  • Monitor media coverage, regulatory developments, and industry trends to identify potential risks and capitalize on opportunities.
  • Support issues management and crisis communications with clear, timely, and strategic messaging.

What You Will Bring:
  • 10 years' experience in corporate affairs, public relations, or journalism ideally within financial services.
  • Exceptional writing and storytelling skills, with a portfolio of published work or media coverage.
  • Strong network of media contacts and a proven track record of successful story pitching.
  • Strategic thinker with the ability to simplify complex concepts for diverse audiences.
  • Confident communicator with excellent interpersonal skills and stakeholder management experience.
  • Ability to work independently and collaboratively in a fast-paced environment.