Drive Consumer Marketing Success

3 days ago

Sydney, New South Wales, Australia beBeeLeadership Full time $180,000 - $210,000

Job Title: Health Marketing Leader

As a seasoned market leader with a comprehensive B2B and B2C background, you will drive our consumer marketing initiatives in the ANZ region. This pivotal role will spearhead growth, ensure alignment between Provider and Consumer marketing efforts, and reinforce ANZ's internal reputation as a pioneer in consumer-centric marketing.

Key Responsibilities:
  • Partner with revenue, product, and marketing colleagues to lead impactful consumer marketing efforts, setting a new standard for reaching and converting consumers across the entire funnel.
  • Owning, leading, crafting, and executing the ANZ health consumer marketing strategy clearly links resource deployment to business impact.
  • Designing and executing comprehensive multi-channel consumer marketing campaigns for the ANZ market sets clear channel KPIs and builds our knowledge database for future marketing initiatives.
Requirements:
  • A minimum of 8 years of marketing experience, with at least 3 years in a leadership role.
  • Proven track record of developing and executing successful omnichannel marketing strategies with demonstrated real-world impact.

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