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Marketing Growth Driver

2 weeks ago

Sydney, New South Wales, Australia beBeeMarketer Full time $90,000 - $120,000
Drive Business Growth as a Marketing Specialist

Transforming the legal industry with innovative AI technology, a talented marketer empowers lawyers to work more efficiently and effectively. With a strong focus on collaboration and meaningful work, our team is passionate about making a positive impact on the global legal landscape.

We're seeking a skilled marketing generalist to drive business objectives, build relationships, and contribute to the company's success. As a Marketing Specialist, you'll create and execute content marketing campaigns to drive business growth, design targeted email marketing campaigns, craft compelling copy, conduct keyword research, plan marketing events, liaise with partners, and monitor market trends.

Key Responsibilities:
  • Create and execute content marketing strategies to engage key audiences
  • Design and implement targeted email marketing campaigns to promote products and services
  • Craft compelling copy and develop a consistent brand voice to connect with target markets
  • Conduct keyword research and optimize digital content for search engines
  • Plan and execute marketing events, including webinars, trade shows, and corporate events
  • Liaise with partners and coordinate co-marketing campaigns across various channels
  • Monitor market trends and produce reports to measure marketing performance and inform campaign direction
Required Skills and Qualifications:
  • 3-5 years of experience in B2B marketing roles
  • Bachelor's degree in Marketing, Communications, or related field
  • Experience with Mailchimp, Webflow, and Google Analytics
  • Ability to work independently and manage multiple projects simultaneously
  • Strong understanding of SEO, content marketing, email marketing, and events
Benefits:
  • Dynamic and supportive work environment
  • Flexible working arrangements
  • Opportunities for career growth and development

Join us in making a positive impact on the global legal landscape