Innovative Digital Strategist

2 weeks ago

Canberra, ACT, Australia beBeeDigitalLead Full time $100,000 - $120,000
Job Title: Digital Lead

A leading-edge digital expert is required to spearhead the implementation of fully integrated digital experiences across public Agency channels. This strategic role will position the Agency as an authority on digital health, creating optimal and innovative user experiences based on data, best practices, and established service models.

Key Responsibilities:
  • Management and implementation of end-to-end digital experiences across Agency channels.
  • Planning, creation, and provision of ongoing analytics-based reporting and recommendations via Google Analytics or equivalent product.
  • Alignment of digital channels with strategies arising from the Agency, Division, Communications and Marketing, and Digital Team.
  • Creation, management, and administration of web content via Drupal CMS, coordinating activities with the Digital Team, developers, content providers, and stakeholders.
  • Alignment of Agency digital channels with the Digital Transformation Agency Digital Service Standard criteria, WCAG 2.1 AA accessibility, and other related criteria.
  • Planning and orchestration of a broad range of communication activities, working closely with internal and external stakeholders, suppliers, account managers, and other internal and external parties.
Requirements:
  • A solid understanding of web design/development concepts and processes and proficiency in writing, editing, and publishing content for digital communications within large fast-moving media and communications teams.
  • Demonstrated experience using content management systems and a solid understanding of metadata, website analytics, and SEO standard practices. Drupal CMS is an advantage.
  • Digital reporting to produce insights and recommendations via Google Analytics, Data Studio, and related products.
  • Demonstrated continuous improvement skills in developing and implementing standards, guidelines, and content management processes.
  • Ability to manage multiple and competing projects/activities and meet required deadlines.

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