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Digital Marketing Strategist
3 weeks ago
We are seeking a skilled marketing professional to drive the development and implementation of our marketing strategy for Harbour Town Premium Outlets in Adelaide, Australia. This is an exciting opportunity to make an immediate impact on our brand positioning and drive performance through effective sales and traffic-driving campaigns.
The ideal candidate will be a tertiary qualified marketing professional with 3+ years of retail/shopping centre experience, proven ability to hit the ground running, and strong digital marketing expertise. They will work closely with a passionate, collaborative team and supported by a marketing coordinator to execute and optimise marketing campaigns and seasonal promotions aligned with our brand positioning.
- Interpret consumer research and retail trends to develop strategies and campaigns.
- Analyse marketing performance metrics and adjust strategies accordingly.
- Optimise campaigns and review/adapt the annual marketing calendar.
- Manage multiple projects and deliver initiatives within budget.
- Prepare monthly reports, monitor budgets, and provide variance commentary.
- Build effective relationships with retailers, internal teams, and agency partners.
- Develop social media and digital engagement strategies.
- A supportive, inclusive workplace culture built on sustainability, integrity, innovation, collaboration, and accountability.
- Competitive contract rates.
- Direct impact on business strategy.
- Regular team-building activities and social events.