Marketing Production Coordinator

3 days ago


Melbourne, Victoria, Australia MAAP Full time
Job Description

Role Summary:

The Marketing Production Coordinator will play a crucial role in the planning, management, and execution of visual assets required to fulfill all MAAP brand and product-based marketing campaigns. This position will be responsible for maintaining brand integrity while ensuring successful execution across all visual assets, including photography stills and videography.

Key Responsibilities:

  • Production Samples:
    • Manage a system of receiving, inventory, and dispersal of all production samples.
    • Work with the MAAP Product team to ensure all samples are received on time and taken into Marketing inventory.
    • Manage all samples, maintaining accurate inventory to ensure the whereabouts of all samples are known at every moment in time.
    • Understand outstanding sample requirements for any upcoming shoots, place orders, and manage their receipt.
    • Manage the returns process of any unused/saleable samples to the MAAP 3PL warehouse.
  • Visual Asset Production:
    • Assume ownership of the planning, logistics management, and production of all MAAP visual assets.
    • Work under the tutelage and direction of the Marketing Campaign Manager and Creative Director to understand campaign-specific go-to-market plans and subsequently the requirements for campaign assets across eComm, LookBook, and Lifestyle.
    • Foresight, logical thinking, and a highly organized mentality will be required to align with the GTM calendar/process for all campaigns, as well as the flexibility to adapt to ever-changing circumstances and short turnaround/ad-hoc requirements.
  • Photographer and Videographer:
    • Handle the following for all Australia-based shoots at the direction of the Marketing Campaign Manager and Creative Director:
    • Contract selected photographers and videographers.
    • Manage production dates and locations.
    • Determine the requirements for any assistants.
    • Successfully manage all logistics in advance, as well as on-site management of the shoot.
    • Maintain an active presence on the set/location of all production shoots.
  • Talent - Models and Cyclists:
    • Assume ownership of the planning, logistics management, and procurement of all in-front-of-camera talent requirements.
    • Create shortlists of appropriate talent options as per MAAP's creative direction and the campaign brief.
    • Final selection of talent, at the direction of the Marketing Production Manager and Creative Director.
    • Procure and contract all talent, via modeling agencies, MAAP Ambassador contracts, or bespoke arrangements.
    • Coordinate any Ambassador requirements with the MAAP Community and Events Manager (or similar).
  • Planning and Production:
    • Maintain control and ownership over the production of all eComm, LookBook, and Lifestyle shoots within Australia.
    • Work proactively and seamlessly with all photographers, talent, assistants, and importantly with more senior members of the MAAP team.
    • Maintain and work to a call sheet for all productions.
    • Make appropriate logistics, transportation, and accommodation bookings as required.
    • Drive from location to location, in a safe manner, transporting samples and other personnel.
    • Be a leader on set/site, able to direct with a soft hand while being able to respond in a calm and controlled manner to unexpected circumstances.
  • Budgeting:
    • Assume ownership of all aspects of photo shoot production, including budgets.
    • Write and seek approval for an all-inclusive production budget (as part of the planning process) from the Marketing Production Manager and Director Global Marketing.
    • Manage all suppliers and production elements, on time and on budget.
    • Reconcile final budget for each production.


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