Lifecycle Marketing Campaign Manager

2 weeks ago

Brisbane, Queensland, Australia beBeeMarketing Full time $60,000 - $90,000
Lifecycle Marketing Specialist Role

We are seeking a talented Lifecycle Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing lifecycle marketing campaigns that drive customer engagement, retention, and growth.

The ideal candidate will have a strong background in marketing automation, email marketing, and CRM, with experience in designing and optimising lifecycle marketing campaigns. You will be able to work effectively in a fast-paced environment, collaborate with cross-functional teams, and maintain high-quality work standards.

We offer a competitive salary and benefits package, as well as opportunities for professional development and growth within the company.

Key Responsibilities:
  • Develop and execute lifecycle marketing campaigns to enhance customer acquisition, engagement, retention, and growth
  • Manage multi-channel marketing campaigns and optimise performance through data-driven strategies and A/B testing
  • Track key performance metrics and provide actionable insights using analytics tools
Required Skills and Qualifications:
  • Minimum 3-5 years of experience in lifecycle/email marketing, with a strong emphasis on marketing automation
  • Demonstrated success in analogous roles within global organisations, showcasing adaptability and strategic execution
  • Superior written and verbal communication skills, essential for clear and effective stakeholder engagement
Benefits:
  • A competitive salary and benefits package
  • Opportunities for professional development and growth within the company
  • A dynamic and inclusive work environment
Others:
  • Culture: We value diversity, equity, and inclusion in the workplace
  • Development: Individualised Learning & Development pathway options

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