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Marketing Communications Manager

2 months ago


Frenchs Forest, New South Wales, Australia CooperCompanies Full time
About the Role

We are seeking a highly skilled Marketing Communications Manager to join our team at CooperCompanies. As a key member of our marketing team, you will be responsible for building and reinforcing the Cooper Vision brand reputation with both internal and external audiences.

Key Responsibilities
  • Brand Strategy and Planning
    • Develop and execute holistic marketing communications programs to activate brand strategy and drive business results.
    • Collaborate with cross-functional teams to ensure aligned and comprehensive programs that contribute to targeted commercial outcomes.
  • Marketing Communications Execution
    • Plan, execute, and measure brand, digital, and PR communication activities.
    • Develop and implement internal communication strategies and platforms to engage employees and foster a positive company culture.
  • Agency Management
    • Partner with agencies to ensure seamless and consistent execution of marketing initiatives.
    • Manage agency briefings, adherence to timing and content requirements, and alignment of collateral with brand guidelines and strategy.
  • Team Collaboration
    • Collaborate with regional and global marketing communication teams to ensure an aligned approach with global brands and enable the sharing of key learnings, success stories, and best practices.
    • Build strong relationships with brand, customer marketing, professional services teams, and other commercial stakeholders to ensure requisite input and alignment on the development and execution of all marcom initiatives.
Requirements
  • Experience
    • Minimum of five years' experience in a Marketing and Communications role.
    • Consumer Packaged Goods experience would be a plus.
  • Education
    • A Business or Arts Degree in communications, public relations, marketing, or related discipline.
  • Skills
    • Strong project management and organisation skills.
    • Hands-on go-getter, willing to roll up sleeves and personally act to drive success.
    • Demonstrated leadership skills; ability to manage, influence diverse, remote, and cross-functional teams inside and outside of CVANZ.
    • Excellent written, oral, and presentation skills.
Work Environment

This role will be based in a standard office environment with occasional domestic travel required.