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Marketing Communications Manager
2 months ago
We are seeking a highly skilled Marketing Communications Manager to join our team at CooperCompanies. As a key member of our marketing team, you will be responsible for building and reinforcing the Cooper Vision brand reputation with both internal and external audiences.
Key Responsibilities- Brand Strategy and Planning
- Develop and execute holistic marketing communications programs to activate brand strategy and drive business results.
- Collaborate with cross-functional teams to ensure aligned and comprehensive programs that contribute to targeted commercial outcomes.
- Marketing Communications Execution
- Plan, execute, and measure brand, digital, and PR communication activities.
- Develop and implement internal communication strategies and platforms to engage employees and foster a positive company culture.
- Agency Management
- Partner with agencies to ensure seamless and consistent execution of marketing initiatives.
- Manage agency briefings, adherence to timing and content requirements, and alignment of collateral with brand guidelines and strategy.
- Team Collaboration
- Collaborate with regional and global marketing communication teams to ensure an aligned approach with global brands and enable the sharing of key learnings, success stories, and best practices.
- Build strong relationships with brand, customer marketing, professional services teams, and other commercial stakeholders to ensure requisite input and alignment on the development and execution of all marcom initiatives.
- Experience
- Minimum of five years' experience in a Marketing and Communications role.
- Consumer Packaged Goods experience would be a plus.
- Education
- A Business or Arts Degree in communications, public relations, marketing, or related discipline.
- Skills
- Strong project management and organisation skills.
- Hands-on go-getter, willing to roll up sleeves and personally act to drive success.
- Demonstrated leadership skills; ability to manage, influence diverse, remote, and cross-functional teams inside and outside of CVANZ.
- Excellent written, oral, and presentation skills.
This role will be based in a standard office environment with occasional domestic travel required.