Senior Brand Promoter

1 week ago

Gold Coast, Queensland, Australia beBeeMarketing Full time $120,000 - $150,000
Job Overview

We are seeking a talented Marketing Manager to join our team at the Fairmont Gold Coast Broadbeach hotel. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns that drive brand awareness and customer engagement.

Key Responsibilities
  • Elevate our brand's presence through meaningful marketing campaigns across various channels, including digital, print, and social media.
  • Drive digital marketing initiatives, including SEO, SEM, social media, email marketing, and content marketing.
  • Design and deliver a diverse and detailed Marketing & Communications Plan aligned with the Sofitel brand.
  • Manage advertisements, sales presentations, and initiatives for the hotel.
  • Conduct market research to identify emerging trends, customer preferences, and competitive landscape, utilizing insights to inform marketing strategies.
  • Oversee the development and maintenance of the brand identity, ensuring consistency across all marketing materials and touchpoints.
  • Oversee public relations activities to enhance the company's public image.
  • Conduct monthly performance reviews with appointed agencies on campaign performance and deliverables.
Requirements
  • Minimum 2 years' marketing experience, with experience in luxury hospitality an advantage.
  • Qualifications in Marketing, Business, or a related field highly regarded.
  • Meta, GMB, community engagement, and content generation experience.
  • Exceptional written and verbal communication with a creative flair.
  • Ability to leverage customer insights to formulate an effective marketing and communications plan.
  • Strong organizational skills with the ability to manage multiple projects and deadlines effectively.
  • Ability to adapt to changing market conditions and respond to new opportunities with innovative strategies.

Situated in the vibrant heart of Broadbeach, the Fairmont Gold Coast Broadbeach offers a premier five-star experience. This luxurious hotel features elegantly designed rooms and suites, each showcasing stunning views of either the Pacific Ocean or the Hinterland.

About Us

Located in the heart of Broadbeach, we offer a unique opportunity to work in a dynamic and fast-paced environment. Our luxurious hotel is a hub for business and leisure travelers alike, providing a range of amenities and services to ensure a comfortable and enjoyable stay.

The ideal candidate will have excellent communication and interpersonal skills, with the ability to work effectively in a team environment. They will also have a passion for delivering exceptional customer service and a commitment to exceeding expectations.

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