Demand Generation Manager

18 hours ago

Sydney, New South Wales, Australia beBeeMarketing Full time $125,000 - $175,000
Job Description

The ideal candidate will have a proven track record of driving growth and innovation within the marketing sector. They must possess exceptional leadership skills, with the ability to motivate and guide a team towards achieving strategic goals.

Responsibilities
  • Lead cross-functional teams to develop and implement effective demand generation strategies.
  • Design and execute end-to-end digital campaigns that drive measurable pipeline growth.
  • Collaborate closely with BDR/Sales Development teams to align lead generation and pipeline acceleration initiatives.
  • Develop and manage full-funnel marketing campaigns that drive awareness, consideration, and conversion.
  • Provide hands-on leadership and guidance to a small, high-performing marketing team.
Requirements
  • 8+ years in B2B SaaS or software marketing, with a focus on demand generation, performance marketing, and pipeline growth.
  • Proven experience leading marketing integration and change management for acquired businesses.
  • Strong track record of managing full-funnel marketing campaigns from top-of-funnel awareness through to conversion.
  • Demonstrated success in APAC markets, with knowledge of key industries such as mining, construction, healthcare, manufacturing, or education.
  • Hands-on experience managing small, high-performing marketing teams.
  • Deep understanding of MarTech ecosystems, including CRM, Marketing Automation, and analytics platforms.
Benefits

We offer a competitive salary, flexible working arrangements, and opportunities for professional growth and development.

About Ideagen

Ideagen is a global company that provides software solutions to various industries. We are committed to making a positive impact on society and strive to create a workplace culture that values diversity, inclusion, and employee well-being.

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