Paid Advertising Strategist

5 days ago

Melbourne, Victoria, Australia beBeeDigitalMarketing Full time $100,000 - $130,000
Senior Digital Marketing Expert

We are seeking an accomplished Senior Paid Ads Specialist who excels in performance-driven campaigns and is passionate about staying up-to-date with the latest Google Ads platform features.

This role is ideal for a results-oriented professional who thrives in a hands-on environment, shares insights, and drives strategic decision-making. As part of our team, you will be responsible for planning, building, and managing high-performance campaigns across Search, Shopping, and Performance Max, with some exposure to Meta.

Key Responsibilities:

  • Audit paid accounts and sales funnels to uncover inefficiencies and growth opportunities.
  • Utilize GA4, Google Ads, and platform data to drive strategy, optimize results, and identify new opportunities.
  • Troubleshoot conversion tracking setups (via GTM, GA4, or native tools), and create custom GA4 reports to surface meaningful insights.
  • Collaborate with clients on performance reporting, next steps, and proactive problem-solving.
  • Mentor junior team members and contribute to internal knowledge sharing and innovation.

Requirements:

  • 3+ years experience in a paid media role, preferably specialising in Google Ads & Ecommerce.
  • Clear, confident communication—both client-facing and internally.
  • Performance-driven mentality—focused on outcomes, not busywork.
  • Comfortable managing both day-to-day performance and long-term growth initiatives.
  • Stay up-to-date with new platform features and have a curiosity about how AI is evolving within the Google Ads ecosystem.

As a member of our team, you will enjoy a dynamic work environment that fosters collaboration, knowledge sharing, and personal growth. We are committed to providing our team members with the necessary training and resources to excel in their roles.

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