
Senior Brand Planner
2 weeks ago
We are seeking a Key Account Strategist to join our team. The successful applicant will be responsible for leading a portfolio of activities, working with a team to develop work that supports business and brand growth, and converging insightful thinking with imagination and flair to create compelling and culturally relevant strategies and briefs.
The Role- Leading a portfolio of activities – from brand development to retail/trading initiatives.
- Working with the team to develop work that supports business and brand growth, including building long-term initiatives and creating short-term activations.
- Converging insightful thinking with imagination and flair to create compelling and culturally relevant strategies and briefs.
- Designing, implementing and measuring the work for real world impact.
- Highly literate with 8-10+ years of experience in strategy working across complex and multi-dimensional challenges.
- Demonstrated success in brand planning, creative strategy and how ideas connect through comms planning.
- Fluency in qualitative and quantitative research principles and the ability to run research projects autonomously.
- Ability to craft clear and compelling creative briefs that ignite creativity and create presentations that inform and influence.
- Deep understanding of effectiveness principles and the ability to translate these into creative ideas and effectiveness papers/awards.
- Experience managing multiple teams on projects while collaborating with partners.
- A lover of ideas – what goes into making them and demonstrating their effectiveness.
- Passionate and informed about the commercial power of creativity.
- Culturally curious with an informed worldview and passion for creativity.
- We aim higher and care harder.
- We believe in uncommon decency – having deep respect for each other and the value we both bring.
- We let the chaos in – order is the enemy of originality.
- We strive to be positively provocative – inviting debate and challenge in everything we do.
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