Digital Marketing and Communications Specialist

2 days ago


Port Melbourne, Australia Toyota New Zeland Full time
About Toyota

We are a company that celebrates individual differences and strives to create a workplace that gives equal opportunities to people of all backgrounds and abilities.

Our strength comes from working together, sharing ideas to always find new ways to progress. We do this through employee community engagement, mentorship, development and recognition programs.

We offer a range of benefits to our employees including:

  • Fully maintained motor vehicle excluding fuel and including insurance
  • 14% superannuation with subsidised income protection, life and total disability insurance
  • Annual contribution to your private health insurance worth over $1800
  • Significant family vehicle lease and purchase discounts
  • Flexible hours and workspaces, with a hybrid of working from home and in the office
  • Wellness facilities – free onsite gym, end of trip facilities
  • Free car parking and discounted onsite café
  • Free onsite primary school holiday program
  • 10 days paid domestic and family violence leave
About the Role

An exciting opportunity has arisen for a Digital Marketing and Communications Specialist to join our National Marketing Division in Port Melbourne.

The National Marketing Division is responsible for planning, coordination and execution of all national marketing, brand, internal & external communications, digital, public relations and guest relationship management in order to position Toyota as the guests' brand of choice throughout and beyond the entire product lifecycle.

The Digital Marketing and Communications Specialist will primarily be responsible for supporting the team in implementing and monitoring Digital Marketplace (DMP) strategies and plans to ensure that digital channel activities are aligned to National Marketing objectives of enhancing Toyota brand awareness and driving product desirability.

This role offers flexible work arrangements and is based in Port Melbourne.

Key Responsibilities
  • Implement agreed program and change management processes and procedures consistent with set policies to achieve National Marketing objectives.
  • Assist in the development of program and change management processes and procedures for digital channel projects to effectively track and communicate progress of the DMP master plan and ensure stakeholders are aligned to key milestones.
  • Maintain reporting systems and prepare reports to provide the business with accurate and timely information to support planning, budgeting and forecasting activities.
  • Lead the vehicle launch process for both Dealer & National websites & including managing the new vehicle inventory platform.
  • Support the coordination of forums to ensure that all digital channel related plans, progress and issues are clearly communicated to all stakeholders.
  • Provide support for the provision of critical information and milestones to stakeholders to support delivery of services at expected quality and at optimal cost.
Your Skills and Qualifications
  • Experience in project management/coordination and digital marketing.
  • Understanding of automotive industry and customer experience (desirable).
  • Ability to manage stakeholders and negotiate outcomes in a complex environment including working with Dealers , Regions and Agencies is highly desirable.
  • Excellent written and verbal communication skills.

Estimated Salary: $80,000 - $110,000 per annum.



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