Product Manager
2 days ago
We are seeking an experienced Product Manager to join our Diabetes team at Medtronic Australia. As a key member of our team, you will play a pivotal role in developing and executing omnichannel marketing activities for our Diabetes portfolio in Australia and New Zealand.
Key Responsibilities- Formulate and review corporate short and long-range plans, goals, and objectives for specific products or product lines.
- Conduct competitive product analysis and market research of product consumer behavior and professional audience.
- Develop production and marketing strategies and tactics to ensure effective product placement relative to market opportunity.
- Determine the profitability and viability of new products or product enhancements.
- Align advertising strategies with core brand equity.
- Develop and deliver effective sales tools, training, and marketing collateral in collaboration with the sales team.
- Provide strategic input and support for sales presentations and negotiations.
- Direct digital marketing initiatives, including social media campaigns, email marketing, and online advertising in collaboration with our marketing communications team.
- Use data analytics to measure and optimize digital marketing efforts.
- Work closely with product development for a specific product, brand, or product area over its entire life cycle.
- Work with other functions to finalize product specifications.
- Serve as a technical adviser, demonstrating products and troubleshooting product issues.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA or advanced degree preferred.
- Minimum 5+ years of experience in product management and marketing, within the medical device, healthcare, or consumer goods industry.
- Proven track record of successful product launches and market penetration strategies.
- Strong strategic thinking and analytical skills.
- Excellent communication and presentation abilities.
- Proficiency in digital marketing tools and platforms.
- Strong project management skills and the ability to manage multiple priorities.
- Highly motivated and results-oriented.
- Customer-centric mindset with a passion for improving patient outcomes.
- Adaptable and able to thrive in a fast-paced, dynamic environment.
- Ability to build strong relationships with customers (both internal and external) at all levels.
- Willingness to travel as required to support marketing activities and customer engagements.
Medtronic Australia offers a competitive salary and flexible benefits package. We recognize the contributions of our employees and share in their success. Our commitment to our employees' lives is at the core of our values.
We are a global healthcare technology leader, boldly attacking the most challenging health problems facing humanity. Our mission is to alleviate pain, restore health, and extend life. We are engineers at heart, putting ambitious ideas to work to generate real solutions for real people.
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