Digital Communications Specialist

1 week ago

Brisbane, Queensland, Australia The State of Queensland Full time
Job Title: Manager (Social Media & Customer Insight)

Transport and Main Roads (Organisation site)
Strategic Communications; Governance; Corporate; Brisbane CBD

We are seeking an experienced Manager (Social Media & Customer Insight) to join our dynamic External Affairs team. This role will drive TMR's exciting communications initiatives and platforms, support the agency's strategic business priorities, and contribute to a supportive and inclusive culture.

As the Manager (Social Media & Customer Insight), you will plan and execute strategies that optimise the performance of the social media team to develop and deliver responsive and effective outcomes for business partners, industry, and the public. You will also collaborate with teams across Strategic Communications Unit to gather, analyse, and leverage data to drive customer insights.

Key Responsibilities:

  1. Oversee the preparation of integrated communication materials, including social media strategies, campaigns, posts, and reports; other written materials as required, including media, online, and marketing collateral; and ensure close alignment with other External Affairs and Marketing Communications teams.
  2. Build and maintain effective relationships and communication networks with content providers and internal and external stakeholders.
  3. Scan the environment to identify and analyse major and sensitive issues and assist and support in the preparation and execution of External Affairs team strategies and initiatives to mitigate risk and ensure brand integrity.
  4. Manage the social media team in delivering proactive and reactive communications and ensuring development and capability growth opportunities across the team. Oversee and manage the development, implementation, and evaluation of strategies to create and sustain a safe and healthy workplace culture, optimise resource investment, and performance.
  5. Assist with the provision of specialist and strategic advice to executives, stakeholders, and other departmental representatives on complex external communications matters, including social media approach in crisis management and disaster response.

Requirements:

  1. A Bachelor degree in marketing, social media, journalism, or corporate affairs or similar, higher qualification, or at least five years' relevant experience working in a media, digital, or external communication or corporate affairs environments.
  2. Experience leading an external communication, public relations, public affairs, digital, media teams to deliver persuasive content for a digital environment.
  3. Proficiency in planning, executing, and evaluating integrated digital communication strategies and initiatives. Strong knowledge of web publishing platforms, CMS systems, and accessible web content creation principles.
  4. Ability to build and maintain effective relationships with content providers and various internal and external stakeholders.
  5. Experience developing, implementing, and evaluating business development and team performance strategies in a large and geographically dispersed organisation.

How to Apply:

  • Review the attached role description
  • Upload a current CV/resume
  • Complete the short Smart Jobs questionnaire

Applications will remain current for 12 months.

Job Ad Reference: QLD/589024/24

Further Information:

We are committed to building inclusive cultures in the Queensland public sector that respect and promote human rights and diversity.

Please ensure you download all attachments and follow the instructions on how to apply.

  • Digital Communications Specialist

    2 weeks ago

    Brisbane, Queensland, Australia The State of Queensland Full time

    About the RoleWe are seeking a highly skilled Digital Communications Specialist to join our team at The State of Queensland. As a key member of our Strategic Communication and Engagement Branch, you will play a critical role in delivering high-quality digital services and communication strategies that inform and engage our audiences.Key...

  • Digital Transformation Specialist

    2 weeks ago

    Brisbane, Queensland, Australia Paxus - Technology + Digital Talent Full time

    About the RolePaxus - Technology + Digital Talent is seeking a highly skilled Principal Digital Specialist to join our team on a contract basis. As a key member of our Digital Innovations and ICT teams, you will play a critical role in assessing the emerging technology landscape and recommending options for the digital delivery of public-facing products that...

  • Digital Transformation Specialist

    2 weeks ago

    Brisbane, Queensland, Australia Paxus - Technology + Digital Talent Full time

    About the RolePaxus - Technology + Digital Talent is seeking a highly skilled Principal Digital Specialist to join our team on a contract basis. As a key member of our Digital Innovations and ICT teams, you will play a critical role in assessing the emerging technology landscape and recommending options for the digital delivery of public-facing products that...

  • Digital Marketing Specialist

    2 weeks ago

    Brisbane, Queensland, Australia LION Digital Full time

    About LION DigitalLION Digital is a dynamic and innovative company that specializes in digital marketing solutions for businesses. We are committed to helping our clients succeed in the ever-changing digital landscape.Job RequirementsWe're looking for a highly motivated and experienced digital marketing professional who is passionate about helping businesses...

  • Senior Digital Communications Specialist

    2 weeks ago

    Brisbane, Queensland, Australia The State Of Queensland Full time

    About the RoleThe Department of Housing, Local Government, Planning and Public Works is seeking a highly skilled Digital Communications Specialist to join its Strategic Communication and Engagement team.Key ResponsibilitiesProvide strategic advice and support to deliver high-quality digital services using content management systems (CMS) to inform audiences...

  • Digital Archivist Position

    3 days ago

    Brisbane, Queensland, Australia Digital Preservation Coalition Full time

    Vacancy for Digital Archives SpecialistWe are seeking an experienced archivist to join our Digital Archives team in a challenging and rewarding role.The successful candidate will be responsible for analysing and preparing born-digital records for ingest into the digital archive and undertaking complex arrangement and description activities to enhance access...

  • Senior Digital Marketing Strategist

    3 weeks ago

    Brisbane, Queensland, Australia LION Digital Full time

    POSITION OVERVIEW:LION Digital is seeking a dedicated and high-integrity professional to join our team as a Senior Google Shopping Specialist. This role is ideal for individuals passionate about digital marketing and committed to driving business success.KEY QUALIFICATIONS:A minimum of 5 years of experience in digital marketing, specifically in...

  • Senior Digital Marketing Strategist

    3 weeks ago

    Brisbane, Queensland, Australia LION Digital Full time

    POSITION OVERVIEW:LION Digital is seeking a dedicated and driven professional to fill the role of Senior Google Shopping Specialist. This position is ideal for individuals passionate about digital marketing and eager to contribute to the success of our clients.KEY QUALIFICATIONS:A minimum of 5 years of experience in digital marketing, specifically in...

  • Digital Preservation Specialist

    2 weeks ago

    Brisbane, Queensland, Australia Digital Preservation Coalition Full time

    Key ResponsibilitiesWe are seeking a highly skilled Digital Preservation Lead to oversee the management of digital records and develop best-practice methodologies for their preservation.Develop and execute digital preservation workflows that meet collection, access, and user needs.Implement digital preservation strategies, including policy development,...

  • Digital Marketing Specialist

    5 days ago

    Brisbane, Queensland, Australia Just Digital People Full time

    {"title": "Digital Marketing & Graphic Designer", "description": "About the RoleWe are seeking a highly skilled Digital Marketing & Graphic Designer to join our team at Just Digital People. As a key member of our marketing team, you will be responsible for creating engaging digital and print materials to support our leasing activities, market reports, and...

  • Digital Media Specialist

    7 days ago

    Brisbane, Queensland, Australia LION Digital Full time

    Paid Media ManagerLION Digital is seeking a highly skilled Paid Media Manager to join our team. As a key member of our advertising team, you will be responsible for developing and executing paid advertising campaigns that drive results for our clients.Key Responsibilities:Develop and execute paid advertising campaigns across programmatic and social...

  • Senior Digital Marketing Strategist

    1 week ago

    Brisbane, Queensland, Australia S2M Digital Full time

    Role OverviewThis award-winning Australian specialist financial business is seeking a dynamic and experienced Digital Marketing Lead to join the Senior team and drive digital growth for the business.This role is pivotal in developing and executing marketing strategies that align with business objectives. The ideal candidate will be responsible for overseeing...

  • Digital Media Specialist

    7 days ago

    Brisbane, Queensland, Australia LION Digital Full time

    Paid Media ManagerLION Digital is seeking a highly skilled Paid Media Manager to join our team. As a key member of our advertising team, you will be responsible for developing and executing paid advertising campaigns that drive results for our clients.Key Responsibilities:Develop and execute paid advertising campaigns across programmatic and social...

  • Digital Media Specialist

    7 days ago

    Brisbane, Queensland, Australia LION Digital Full time

    Paid Media ManagerLION Digital is seeking a highly skilled Paid Media Manager to join our team. As a key member of our advertising team, you will be responsible for developing and executing paid advertising campaigns that drive results for our clients.Key Responsibilities:Develop and execute paid advertising campaigns across programmatic and social...

  • Senior Digital Marketing Manager

    2 weeks ago

    Brisbane, Queensland, Australia S2M Digital Full time

    Role Overview:This award-winning specialist financial business is seeking a dynamic and experienced Digital Marketing Lead to join the Senior team and lead the digital growth for the business.This role is pivotal in developing and executing marketing strategies that align with business objectives. The ideal candidate will be responsible for overseeing and...

  • Digital Transformation Specialist

    1 week ago

    Brisbane, Queensland, Australia Paxus - Technology + Digital Talent Full time

    Change Manager OpportunityPaxus - Technology + Digital Talent is seeking a skilled Change Manager to lead change management activities for a large-scale digital transformation initiative in a Queensland government department.The Role:Develop and implement change management strategies and plans based on the enterprise framework.Provide change management...

  • Digital Marketing Strategist – E-commerce

    1 week ago

    Brisbane, Queensland, Australia LION Digital Full time

    About the RoleWe're looking for an SEO specialist to support our growing team.The ideal candidate will work directly with clients, partners, and internal teams to develop and deliver organic search strategies for e-commerce projects.Key ResponsibilitiesAnalyze data from various sources (analytics, keyword research, competitive insights, technical crawls) to...

  • Digital Sales Professional

    2 weeks ago

    Brisbane, Queensland, Australia LION Digital Full time

    About the RoleWe're seeking a skilled Digital Sales Professional to join our team at LION Digital. As an Account Executive, you'll be responsible for selling digital marketing products and driving new business growth.Key ResponsibilitiesSell digital marketing products to existing and new clientsDevelop and maintain strong relationships with clients to ensure...

  • Digital Communications Specialist

    3 weeks ago

    Brisbane, Queensland, Australia Queensland Hydro Pty Full time

    About Queensland HydroQueensland Hydro is a publicly owned entity established by the Queensland Government to design, deliver, operate and maintain long duration pumped hydro energy storage assets that will be the cornerstone for the transformation of the state's energy system.The organisation will drive delivery of world-class pumped hydro assets to provide...

  • Digital Communications Specialist

    2 weeks ago

    Brisbane, Queensland, Australia Queensland Hydro Pty Full time

    About Queensland HydroQueensland Hydro is a publicly owned entity established by the Queensland Government to design, deliver, operate and maintain long duration pumped hydro energy storage assets that will be the cornerstone for the transformation of the state's energy system.The organisation will drive delivery of world-class pumped hydro assets to provide...