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Luxury Marketing Specialist

3 weeks ago


Brisbane, Queensland, Australia beBeeMarketing Full time $90,000 - $120,000

At Hotel X, our mission is to deliver unforgettable experiences for our guests with every stay. We foster a culture of flexibility, prioritizing results over tasks, and recognize the importance of work-life balance for our team members.

Our Values
  • We strive to excel through exceptional service
  • We communicate honestly and transparently
  • We consider people, community, and the environment in all our actions
  • We have each other's backs and respect differences
  • We show up and bring positivity
  • We take accountability and own our mistakes

We operate with an entrepreneurial mindset where innovation is key. We aim to push the boundaries of traditional hospitality and create a new way of doing things.

How You'll Help Us Achieve Our Goals

The Marketing Manager will be responsible for developing and implementing a comprehensive marketing strategy to increase brand awareness, communicate promotions to target markets, and address specific business needs. This role demands a creative thinker with excellent communication skills, a passion for luxury hospitality, and the ability to build and nurture relationships with internal teams and external partners.

Key Responsibilities
  • You'll develop and execute strategic marketing plans to boost brand awareness and drive business growth
  • Create and promote key events for the hotel during critical periods
  • Collaborate with hotel departments to identify opportunities and develop planned promotions addressing specific challenges
  • Manage and control marketing budgets effectively
  • Build and maintain professional relationships with local media, third-party partners, and official bodies
  • Manage and promote the hotel on the IHG brand website
  • Respond to media inquiries and implement PR campaigns to celebrate successes and awards
  • Create and maintain a comprehensive media and marketing contact management system
  • Research and develop new opportunities within key target markets
  • Produce and analyze regular performance reports to evaluate campaign effectiveness and identify areas for improvement

You'll manage digital and traditional marketing efforts, including social media, email, content creation, and advertising.

Why Choose Us?

As a valued member of our dynamic team, you'll enjoy:

  • A fun work environment with regular events and a vibrant atmosphere
  • Discounted childcare, food, beverage, and gym memberships with our hotel partners
  • The IHG Employee Room Benefit & Friends and Family Program
  • Performance incentives and recognition schemes
  • Hotel X pays for 100% of any 6 therapy, mental health, or coaching sessions per year plus access to well-being resources
  • Career development, mentoring, and community support opportunities

You'll experience a unique hotel environment that's different from the norm.

What We Need From You...
  • A Master's/Bachelor's degree in Marketing or a related field
  • A minimum of 3-5 years experience in hospitality or hotel marketing
  • Exceptional communication and relationship-building skills
  • A creative mindset with the ability to develop innovative marketing solutions
  • Experience in budget management and resource allocation
  • Proficiency in the local language (additional languages preferred)
  • A passion for luxury hospitality and a commitment to delivering True Hospitality

You'll thrive in a fast-paced, dynamic environment.

If you're a creative and experienced marketing professional with a passion for luxury hospitality, we invite you to apply for the Marketing Manager position.