National Manager, Advertising and Digital Marketing
2 weeks ago
We are seeking a highly skilled and experienced National Manager, Advertising and Digital Marketing to join our Marketing and External Relations team at Australian Catholic University. As a key member of our team, you will be responsible for developing and delivering marketing activities that drive student acquisition and retention through a systematic segment-based methodology.
Key Responsibilities- Develop and implement annual advertising and digital marketing campaigns in line with the overall Marketing objectives.
- Deliver key marketing projects that will enhance student engagement and increase retention.
- Work with key stakeholders to deliver targeted and personalised acquisition campaigns.
- Use analytics and insights to increase digital conversions for campaigns.
- Develop and implement annual Digital acquisition plans in conjunction with other marketing specialists.
- Work closely with the digital marketing team in the delegation of tasks and activities to ensure the successful completion of campaigns and activities.
- Adopt a systematic approach to executing against plan (i.e. campaign, channel, data briefs, etc.).
- Establish and build strong working relationships with key internal partners (i.e. Future Students Team, Communications Team, CRM team) to facilitate implementation and adoption of campaign initiatives.
- Total remuneration valued to $151,285 - $161,435 total rem (pro rata) pa, including salary component $127,838 - $136,506 (pro rata) pa (HEW 9), employer contribution to superannuation and annual leave loading.
- 17% employer superannuation contributions to eligible continuing and fixed-term staff.
- Annual leave loading of an equivalent to 17.5% of four weeks' salary pro rata payable, dependent on your commencement date.
- As an ACU staff member, you will have access to generous benefits which include but not limited to: flexible work, study leave, a variety of leave provisions and salary packaging.
Step 1: Review the Position Description and become familiar with Our Mission and the Application process.
Step 2: Click the 'View Position Description and Apply' button, and populate your candidate application details, including your:
- resume (maximum 5 pages).
- responses to the Selection Criteria and Core Competencies in a cover letter (maximum 2 pages) or in the online Declaration and Criteria application page.
- brief online responses to any pre-screening employment questions.
Candidates must hold Australian work rights to apply for this position. For permanent/ continuing roles, applicants must have permanent work rights. For further information visit Immigration and Citizenship(homeaffairs.gov.au)
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Sydney, New South Wales, Australia Australian Catholic University Full timeAbout the RoleWe are seeking a highly skilled and experienced National Manager, Advertising and Digital Marketing to join our Marketing and External Relations team at Australian Catholic University. As a key member of our team, you will be responsible for developing and delivering marketing activities that drive student acquisition and retention through a...
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Sydney, New South Wales, Australia Australian Catholic University Full timeAbout the Role:The Australian Catholic University is seeking a highly skilled and experienced National Manager, Advertising and Digital Marketing to join their Marketing and External Relations team. As a key member of the team, you will be responsible for developing and delivering marketing activities that drive student acquisition and retention through a...
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