Digital Advertising Specialist
6 days ago
We are seeking a skilled Digital Advertising Specialist to manage global paid advertising campaigns and drive new member signups for our leading digital first business.
About the role:
- Manage and implement paid advertising across digital channels (Meta, Google Ads, Display, Programmatic).
- Coordinate with paid social and SEO agencies to set expectations and improve performance.
- Create and brief assets and copy for effective acquisition ads.
- Optimize media spend for signups and CPAs.
- Recommend optimizations for acquisition landing pages.
- Develop and implement a commercial acquisition roadmap.
- Share performance insights and run A/B tests to enhance acquisition.
- Monitor media spends and agency invoices.
About you:
- You will have a proven ability to execute rapidly in a fast-paced e-commerce environment.
- You will have exceptional hands-on experience with digital advertising tools, channels, and strategies - for Meta and Google Ads.
- You are self-sufficient and have a real go-getter attitude.
This is an amazing opportunity to join our fast-growing Australian business and be part of a dynamic team that launches new products weekly.
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