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Digital Marketing Specialist

2 months ago

North Strathfield, New South Wales, Australia The Arnott's Group Full time

About The Arnott's Group

We are a leading consumer goods company that unites a collection of iconic brands under one roof. Our purpose is to create delicious moments for our consumers, and we're committed to making a positive impact on the communities we serve.

Our Values

We recognize that our workforce is the key to our success, and we're dedicated to creating an inclusive and diverse environment where everyone can thrive. We're an equal opportunity employer, and we're passionate about building a team that reflects the consumers we serve.

The Opportunity

We're excited to offer a fantastic opportunity for a Digital Specialist to join our team on a permanent basis. In this pivotal role, you'll be instrumental in enhancing our performance marketing strategy, with a sharp focus on bottom-funnel optimization through paid media, digital advertising, and direct marketing.

Key Responsibilities

  1. Develop and execute a comprehensive performance marketing strategy that drives business growth and revenue.
  2. Lead the optimization of paid media campaigns across multiple channels, including social media, search, and display advertising.
  3. Collaborate with cross-functional teams to develop and implement data-driven marketing initiatives that drive customer engagement and conversion.
  4. Stay up-to-date with the latest industry trends and best practices in digital marketing, and apply this knowledge to drive business results.

What We Offer

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you're a motivated and results-driven individual who is passionate about digital marketing, we'd love to hear from you.