Field Marketing Specialist
2 days ago
Key Responsibilities:
The Field Marketing Specialist will support the Field Marketing Manager in building the local face of Red Bull in Victoria. They will work closely with the FMM to create and implement marketing initiatives that leverage On Premise, Off Premise and New Business opportunities, while focusing on local needs and specificities.
Key Areas of Focus:
- Manage a team of 8 Student Marketeers to grow Brand Love and Can Love across local Universities campuses and playgrounds.
- Create and support key events, scenes, and marketing opportunities in line with Red Bull brand values.
- Develop and execute specific national and regional Red Bull owned Sports, Culture & Brand programs in Victoria.
- Build and maintain a comprehensive network of online and offline opinion leaders, experts and creators.
Requirements:
- Proven experience with people management and leading teams.
- An understanding of the core scenes in Victoria.
- Strong people/networking/collaboration skillset.
- Experience planning, managing and executing events.
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