Digital Marketing Specialist

7 days ago

Adelaide, South Australia beBeeSpecialist Full time $30,000 - $55,000

As a digital marketing specialist, you will provide expert guidance on content strategy and optimisation. Your role involves identifying and resolving technical SEO issues across various content management systems.

Key Responsibilities

  • Developing and managing SEO strategies to drive quality relevant backlinks and improve website traffic.
  • Conducting keyword research and implementing general SEO processes to enhance online visibility.
  • Designing and delivering strategies for link building, mobile device optimisation, website maintenance, and edits.
  • Performing on-page optimisation, recommendations, and technical SEO analysis.
  • Reading, interpreting, and implementing SEO strategies based on Google Analytics and Search Console data.
  • SEO Evaluation/Auditing of new products, strategy development, and task mapping.
  • Creating detailed content briefs to align with the company's SEO strategy.

Requirements

  • Proven experience in Google SEO and SEM management on an e-commerce website or as an SEO agency professional.
  • Demonstrated expertise in Google products such as Google Analytics, Google Keyword Planner, Search Console, Google Trends, and other key tools.
  • Excellent knowledge of SEO tools including Semrush, Ahrefs, Majestic, Screaming Frog, Surfer SEO, etc.
  • Experience with SEO verticals (e.g., strategy, technical, on-page, off-page, content, link building, and reporting).
  • Understanding the importance of SEO and its impact on other company departments in a high-performing digital marketing team.
  • Proven performance in link acquisition strategies.
  • Familiarity with WordPress and other commonly used Content Management Systems (CMS).
  • Strong commitment to on-time delivery and quality assurance.
  • Exceptional communication skills with attention to detail.
  • Ability to work independently within a dynamic team.
  • Ability to work under pressure and meet deadlines in a fast-paced environment.

Working Arrangements

This is a part-time or casual position with hours ranging from 20 to 37.5 per week. You will be required to work during day shift hours, Monday to Friday.

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