
Digital & Marketing Specialist
3 weeks ago
The SMSF Association is the peak professional body for Australia's self-managed superannuation sector. We're on the lookout for an experienced Digital & Marketing Specialist to help us grow our national impact and deliver outstanding value to our members.
This is a mid-level specialist role where you'll take ownership of integrated campaigns, content development, and digital engagement that drives member acquisition, retention, and event participation.
If you're looking for a role where your marketing expertise directly shapes outcomes in a growing sector — this is it.
What you'll do- Lead end-to-end marketing campaigns (planning, execution, optimisation, reporting).
- Develop engaging content across digital, social, print, and events.
- Use CRM and automation tools to deliver segmented, impactful campaigns.
- Partner with internal teams and external stakeholders to deliver on strategic goals.
- Drive event marketing for our flagship National Conference, Technical Days, and community events.
- Enhancing tracking metrics to refine and improve campaign performance
- 3–5+ years' marketing or communications experience.
- Proven track record running integrated campaigns.
- Strong copywriting and content creation skills.
- Proficiency with CRM systems and/or marketing automation.
- Familiarity with WordPress and Google Analytics 4.
- Adobe Creative Cloud (InDesign, Photoshop) or equivalent.
- Confident in using analytics to track, report and improve outcomes.
- Experience in a membership or not-for-profit environment.
- Be part of the national voice for the SMSF sector.
- Hybrid flexibility with an Adelaide CBD base with a minimum of 3 days in the office required.
- A collaborative team environment where your ideas will make a difference.
- Location: Adelaide, South Australia
- Seniority level: Mid-Senior level
- Employment type: Full-time
- Job function: Marketing and Sales
Apply now via LinkedIn or reach out to Operations Manager, Cassandra De Conno at admin@smsfassociation.com for further information.
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