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Chief Digital Insights Strategist

2 weeks ago

Perth, Western Australia beBeeDigital Full time $93,409 - $100,602
Lead Digital Analyst Role

This strategic and hands-on role involves joining a digital experience program to drive insights that shape the organization's member and business goals.

  • Drive meaningful digital experiences by optimizing conversion rates, supporting organizational goals, and leading a high-performing analytics team.
  • Embed analytics as a core capability in digital product delivery, influencing roadmaps, prioritization, and optimization.
  • Partner cross-functionally with teams to align analytics with shared outcomes, focusing on data quality, governance, tracking, tagging, and measurement standards across digital platforms.
  • Translate data into actionable insights using storytelling and visualization to influence decision-making at all levels.
Key Requirements

To excel in this role, candidates should possess:

  • Natural leadership skills with the ability to inspire and empower others, build strong relationships, and thrive in collaborative environments.
  • Relevant tertiary qualifications in fields such as Mathematics, Data Science, Economics, or equivalent hands-on experience in digital analytics.
  • Proficiency in Google Analytics, Google Tag Manager, and data visualization tools like Power BI or Looker Studio.
  • Significant experience in digital or data analytics within complex or multi-brand environments, with a strong grasp of web and app behavior analysis.
  • Working knowledge of SQL, Excel, and familiarity with Python or R programming languages.
  • A solid understanding of segmentation, funnel analysis, and A/B testing techniques.
  • Proven ability to communicate complex data insights clearly and effectively to diverse stakeholders.