Digital Content Specialist

4 weeks ago

Macquarie Park, Australia Nextsense Full time

About the Role

We are seeking a skilled Digital Content Creator to join our team at NextSense. As a key member of our marketing team, you will be responsible for developing and implementing multi-channel marketing campaigns, writing engaging content for our website, and creating impactful social media posts.

Key Responsibilities

  • Develop clear, concise, and engaging SEO-optimised copy and content for our website to drive user engagement and conversion
  • Support the Marketing Manager to develop website personas and an administrative strategy that ensures a seamless, engaging, and efficient user experience for website users
  • Draft scripts and identify key messages to build content bank for marketing campaigns, including paid advertising
  • Make meaningful contributions to the social media team, writing engaging and impactful copy and scheduling organic content
  • Manage and monitor social media accounts & conversations, responding to comments, messages, and mentions promptly and in line with the company's tone and guidelines
  • Work with designers to produce high-quality digital communication campaigns
  • Assist with the management, implementation, and promotion of events, conferences, and expos (both independently and/or in partnership with other NextSense personnel)
  • Maintain productive working relationships with key stakeholders

Requirements

  • Tertiary qualifications in Marketing, Communications, or a related discipline, and/or relevant experience in a similar role
  • Website writing with an SEO focus, content development, and project management
  • Social media and digital marketing content development, delivery, and analysis
  • Ability to plan and implement successful marketing initiatives to drive acquisition, retention, and to build brand and service awareness
  • Exemplary copywriting, editing, and proof-reading skills, with strong attention to detail
  • Ability to adapt writing style and tone to suit different audiences and platforms, while maintaining brand consistency
  • Creative briefing, design, and print production coordination
  • Time management and ability to navigate multiple competing priorities
  • Event/conference management experience
  • Ability to work autonomously as well as collaboratively within a team
  • Well-developed communication and presentation skills
  • Sensitivity to issues associated with the publication of material about children and adults with disabilities

About NextSense

NextSense is a not-for-profit organisation supporting people with vision or hearing loss across Australia. We work with children, adults, and their families, providing a holistic approach to hearing services for newborns through to people over 90 years old, and helping children who are blind or have low vision to develop the right skills, mobility, and independence to confidently explore their world.

We're committed to research and innovation; harnessing the latest technologies and new ways of thinking and educating the next generation to lead the way in hearing and vision services. Based in our new world-leading centre for innovation on-site at Macquarie University, representing a new era for hearing and vision loss.

What We Offer

  • Competitive remuneration (Band 3 of our NextSense Enterprise Agreement)
  • Salary packaging with Advantage to increase your take-home pay
  • 17.5% Annual Leave Loading
  • 2 weeks paid leave over Christmas in addition to 4 weeks annual leave
  • Extensive personal/carer's leave support
  • Paid parental leave of 14 weeks for primary carer, and 6 weeks for secondary carer
  • On-campus benefits at Macquarie University where we operate out of our new purpose-built state-of-the-art Head Office
  • Hybrid and flexible working arrangements (we work off a 'high performance, high trust' team model)
  • Growth and professional development opportunities
  • Wellbeing program including Employee Assistance Program
  • Collaborative work environment

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