Marketing Content Specialist Sydney Australia
1 month ago
We are seeking a highly skilled Marketing Content Specialist to join our team at Minor Hotels. As a key member of our marketing team, this role will be crucial in developing high-quality, compelling content that aligns with our brand voice and marketing objectives.
Key Responsibilities- Develop and implement a comprehensive content marketing strategy aligned with business objectives, encompassing the annual marketing campaign calendar, social media storytelling, website development, brand initiatives, and property-specific requests.
- Produce high-quality, engaging content across various formats, including imagery, photography, campaign design, social media, video content, and infographics.
- Identify target audiences and customise content strategies to effectively address their needs and preferences.
- Collaborate with the marketing team to ensure alignment of content initiatives with broader marketing campaigns and projects.
- Manage the content calendar to ensure a consistent flow of content that supports marketing and business objectives.
- Establish workflows and processes for content creation, review, and approval to ensure timely delivery.
- Ensure all content maintains consistency in style, quality, and tone of voice while being optimised for SEO and user experience.
- Coordinate and manage on-property shoots to capture relevant content.
Minor Hotels is an international hotel owner, operator and investor, currently with a diverse portfolio of over 530 properties. Through our Anantara, Avani, Elewana, Oaks, NH Hotels, NH Collection, nhow and TIVOLI properties, Minor Hotels operates in 50+ countries across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe and South America.
What We Offer- Competitive salary
- 50% discounts on accommodation across all Minor Hotel brands in Australia and New Zealand
- Access to Minor Hotels ANZ paid parental leave benefits
- 20% team member's friend and family discount on accommodation across all Minor Hotel brands in Australia and New Zealand
- Additional paid leave including Birthday and Study leave
- Educational Financial support may be available to those who undertake development relevant to the company's business requirements
- NIB Insurance discounts
- Discount savings and cash back from over 400 popular retailers in Australia and New Zealand
- Entertainment and experience discounts (Opera Australia; Australia Zoo; BRG Brands- Experience oz, Adrenaline and RedBalloon)
- Discount on Furniture
- 50% off The Coffee Club VIP membership and discount on Minor Hotels F&B outlets across the globe
- Wellbeing programs with Uprise (EAP)
- Wellness Programs at Elysia Wellness retreat
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