Marketing Content Specialist Sydney Australia

1 month ago


Sydney, New South Wales, Australia Minor Hotels Full time
Job Title: Marketing Content Specialist Sydney, AustraliaAbout the Role

We are seeking a highly skilled Marketing Content Specialist to join our team at Minor Hotels. As a key member of our marketing team, this role will be crucial in developing high-quality, compelling content that aligns with our brand voice and marketing objectives.

Key Responsibilities
  1. Develop and implement a comprehensive content marketing strategy aligned with business objectives, encompassing the annual marketing campaign calendar, social media storytelling, website development, brand initiatives, and property-specific requests.
  2. Produce high-quality, engaging content across various formats, including imagery, photography, campaign design, social media, video content, and infographics.
  3. Identify target audiences and customise content strategies to effectively address their needs and preferences.
  4. Collaborate with the marketing team to ensure alignment of content initiatives with broader marketing campaigns and projects.
  5. Manage the content calendar to ensure a consistent flow of content that supports marketing and business objectives.
  6. Establish workflows and processes for content creation, review, and approval to ensure timely delivery.
  7. Ensure all content maintains consistency in style, quality, and tone of voice while being optimised for SEO and user experience.
  8. Coordinate and manage on-property shoots to capture relevant content.
About Us

Minor Hotels is an international hotel owner, operator and investor, currently with a diverse portfolio of over 530 properties. Through our Anantara, Avani, Elewana, Oaks, NH Hotels, NH Collection, nhow and TIVOLI properties, Minor Hotels operates in 50+ countries across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe and South America.

What We Offer
  • Competitive salary
  • 50% discounts on accommodation across all Minor Hotel brands in Australia and New Zealand
  • Access to Minor Hotels ANZ paid parental leave benefits
  • 20% team member's friend and family discount on accommodation across all Minor Hotel brands in Australia and New Zealand
  • Additional paid leave including Birthday and Study leave
  • Educational Financial support may be available to those who undertake development relevant to the company's business requirements
  • NIB Insurance discounts
  • Discount savings and cash back from over 400 popular retailers in Australia and New Zealand
  • Entertainment and experience discounts (Opera Australia; Australia Zoo; BRG Brands- Experience oz, Adrenaline and RedBalloon)
  • Discount on Furniture
  • 50% off The Coffee Club VIP membership and discount on Minor Hotels F&B outlets across the globe
  • Wellbeing programs with Uprise (EAP)
  • Wellness Programs at Elysia Wellness retreat


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