Transformative Marketing Leader for Fast-Growth Veterinary Company

1 week ago

Perth, Western Australia beBeeCareer Full time $80,000 - $120,000
Marketing and Communications Manager

Vedi, a digital healthcare company, is revolutionizing the veterinary industry with its innovative platform.

The Cloud Health Platform connects veterinarians, animals, specialists, and owners, providing access to services, smart digital tools, and complete, accurate health data at the touch of a button.

This results in better care for animals and active participation from pet owners, leading to improved outcomes and a thriving healthcare system.

We are seeking an experienced Marketing and Communications Manager to drive marketing strategies that align with our business goals.

You will collaborate closely with our sales, product development, customer success, and executive teams to drive growth, enhance brand awareness, and position Vedi as a leader in veterinary technology.

Key responsibilities include:

  • Create and manage communication plans to promote new feature releases and partnerships to our network, customers, and prospects.
  • Identify creative opportunities to expand our reach.
  • Iterate marketing strategies informed by campaign performance data.
  • Manage our presence across channels, including social media, email, website, blog, events and media.
  • Leverage insights from our technology to position us as transformative and an industry leader.
  • Collaborate with external agencies and internal teams to produce impactful content.
  • Be protective of our brand by ensuring all activities align with our brand identity and values.

About you:

  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 5 years of marketing experience.
  • Proven track record in developing and executing successful marketing and communications strategies.
  • Familiarity with startup environments and fast-paced growth companies.
  • Experience with marketing automation tools, particularly HubSpot.

Benefits:

  • Competitive salary and equity options.
  • A chance to play a significant role in shaping the company's future and marketing direction.
  • Work alongside a passionate and supportive team in a collaborative environment.
  • Flexible hybrid work arrangements split between home and our office.

What we're looking for in a candidate:

  • Able to think strategically and translate these strategies into actionable plans.
  • Strong written and verbal communication skills.
  • Confidence to own the messaging and promotion of new features.
  • Proficiency in creating compelling content and messaging.
  • Proficiency in digital marketing channels and tools (SEO, SEM, PPC).

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