Global Automotive Product Launch Specialist
1 day ago
This is a rare opportunity to join a global luxury automotive brand as a go-to-market strategist. You will play a key role in the go-to-market process for new product launches and market expansions by coordinating cross-functional activities, managing project timelines, and assisting in the execution of marketing strategies.
Key Responsibilities:
- Develop strategic plans to meet approved targets over the stated planning period, including consumer retail offers and finance programs.
- Prepare and assess demand funnel metrics, including enquiry targets across digital and outlets.
- Track and report on key performance indicators (KPIs) for product launches and GTM initiatives.
- Conduct market research to gather data on customer needs, competitor activities, and industry trends.
- Lead the GTM product launch planning process, hosting regular launch committee meetings.
About You
We are looking for someone with 3-5 years experience in go-to-market, sales operations, marketing communications or product planning. Strong analytical skills and ability to interpret data and generate actionable insights are essential. Experience working within the automotive or mobility industry is highly desirable.
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