Chief Product Marketing Strategist

2 weeks ago

Brisbane, Queensland, Australia beBeeSenior Full time US$100,700 - US$186,900
Job Overview

We are seeking a skilled professional to lead our go-to-market strategy, positioning and messaging, and sales enablement. The successful candidate will drive preference for our solutions by highlighting value propositions, differentiators, and visionary roadmap, enabling sales teams to influence customer behavior at scale.

Main Responsibilities:
  • Develop and refine how we position our offerings, value propositions, and differentiators based on customer insights, market analysis, and competitive assessment.
  • Craft concise and compelling solution messaging for use by sales, marketing, content, and customer success teams.
  • Continually seek ways to test and optimize messaging to empower sales teams to present the right message and materials to the right buyers at the right time.
  • Create sales enablement content and tools to improve deal velocity and win rates.
  • Train the sales team during sales kickoff and continuous learning sessions.
  • Build industry-specific and persona-based content to influence high-level decision makers and influencers at target accounts.
  • Pitch and present ServiceChannel's value, vision, and solutions to customers, prospects, and partners in videos, webinars, and at events.
Requirements:
  • 4+ years of experience in product marketing or sales enablement in the B2B SaaS space.
  • Razor-sharp writing and presentation skills with a knack for storytelling and distilling complex ideas into compelling copy.
  • Proven understanding of a complex B2B SaaS sales process with multiple stakeholders.
  • Experience leading key GTM programs, including product launches, sales enablement efforts, competitive analysis, and content creation across the sales funnel.
Preferred Qualifications:
  • Track record of creating presentations, web pages, videos, and other materials tailored to resonate with multiple buyers.
  • Comfortable leading cross-functional teams, managing multiple stakeholders, moving people to a decision, and filling in gaps.
About Our Company Culture

We foster a culture of inclusion, collaboration, and innovation, where every team member is encouraged to contribute to our organization's future.

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