Content Strategy Director

2 weeks ago

Willoughby City Council, Australia 405 DSA PTY Ltd Full time
Job Title: Content Strategy Director

Job Summary:

We are seeking a highly skilled Content Strategy Director to join our team at 405 DSA PTY Ltd. As a key member of our content team, you will play a critical role in shaping the content strategy and overall programming lineup to attract and retain subscribers.

Key Responsibilities:

* Lead the development and implementation of the overall programming for Max in Australia & New Zealand region (across all pillars – Entertainment, Kids, Factual and Lifestyle)
* Curate and organize the programming lineup to optimize viewer engagement and satisfaction
* Utilize data analytics and audience insights to make informed decisions about programming and scheduling, ensuring a steady flow of fresh and relevant programming while maximizing viewer retention and acquisition opportunities
* Work closely with content acquisition team on selection of programming for studio output deals, third-party acquisition selections and additional programming
* Manage programme inventory in collaboration with Networks linear channels and ensure windowing strategy is in place
* Liaise with Standards & Practices team to fulfil local compliance requirements for streaming service
* Work closely with cross-functional teams (including Creative services, Communications, Marketing, Partner Marketing, Research) to align on program priorities via content medaling framework
* Collaborate on promotional campaigns, audience targeting strategies, and product enhancements to drive subscriber growth and engagement
* Lead and supervise team of content schedulers to ensure day-to-day operations run smoothly
* Communicate and liaise with internal teams around content release schedules, and schedule updates and changes
* Conduct competitive monitoring/analysis on a monthly basis to enable Programming team to stay up-to-date with industry trends and competitors' programming offerings as well as make well-informed decisions on content and release strategy

Requirements:

* At least Diploma or Bachelor's Degree in the media or a related field
* Prior Experience / Industry: At least 8 years of experience in media, TV networks or streaming business
* Must possess knowledge and experience in using programming or promo scheduling system
* Language: Excellent in English communication (verbal & written)
* Passion for entertainment content and a deep appreciation for the diverse tastes and preferences of regional audiences
* Demonstrates strong management capabilities, including the ability to prioritize tasks, manage timelines, and deliver results under pressure
* High level organizational skills, ability to prioritize and communicate effectively in a fast-paced environment
* Strong proficiency in data analysis and experience leveraging analytics tools to inform programming decisions
* Strong leadership and communication skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels of the organization

Why Work with Us:

At 405 DSA PTY Ltd, we are committed to creating a workplace that is inclusive, diverse, and supportive. We believe in the importance of equal opportunities and strive to create a work environment that is free from discrimination and harassment. If you are a qualified candidate with a disability and require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

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