Marketing Communications Specialist

18 hours ago

Cairns City, Queensland, Australia Shangri-La Cairns Full time
About the Role

We are seeking a highly skilled Marketing Communications Coordinator to join our Communications Team at Shangri-La The Marina, Cairns.

As a key member of our Sales & Marketing Department, you will be responsible for coordinating marketing communications strategies and activities, working closely with the Marketing Communications Manager and regional leadership.

Your primary focus will be on delivering effective marketing communications to achieve business goals, priorities, and impact across all resort business units - Rooms, MICE, F&B, Brand.

Key Responsibilities
  • Coordinate public relations and key online influencer campaigns to promote our brand and services.
  • Compile and maintain press kit information, ensuring accuracy and consistency.
  • Assist in creating engaging social media content, including reels, posts, and stories, to increase our online presence.
  • Maintain our Shangri-La Cairns website, ensuring timely content updates in collaboration with the regional digital team.
  • Coordinate media activities, including photo and videographer shoots, and media famils to showcase our hotel's offerings.
  • Write compelling copy for marketing channels, including web, socials, EDM, and print, to effectively communicate our brand message.
  • Coordinate the creation of materials for advertising campaigns, compendiums, and brand and marketing campaigns.
  • Maintain our F&B loyalty membership and media contacts database, ensuring up-to-date information.
  • Perform ad-hoc reports and maintain marketing administration tasks.
About You

We are looking for a Marketing graduate or an industry-experienced individual with a keen eye for detail, social media engagement, and a creative flair.

The successful candidate will have a solid understanding of platform activity, organizational skills, and experience in Adobe CS, photography, videography, and graphic design expertise.

What's in it for you:

  • The opportunity to work at an iconic Cairns luxury hotel.
  • Career progression and development opportunities.
  • Discounted city car parking.
  • Dry cleaning allowance.
  • Duty meals provided in a fully staffed and maintained staff canteen.
  • CBD location on the Cairns waterfront.
  • Accommodation discounts with the group.
  • Shangri-La Academy for professional development and learning.
  • Other staff discounts, offers, and more.

Only candidates with the right to work permanently in Australia will be considered for this position.

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