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Retail Sales Representative
2 weeks ago
Purpose & Overall Relevance:
As a key account representative, you will drive sales growth, strengthen retail partnerships, and showcase the brand in-store with excellence. Through collaboration, training, and advocacy, you will bring products and stories to life for consumers.
Key Responsibilities- Develop strong relationships with retail staff and store managers.
- Execute seasonal product launches, campaigns, and marketing initiatives.
- Ensure premium in-store execution across merchandising, product layout, and stock levels.
- Train and inspire retail partners on product technologies, stories, and benefits.
- Share field insights with internal teams on market trends, competitors, and store performance.
- Drive sell-through via activations, events, and impactful training sessions.
- Uphold brand standards across all retail environments.
- Monitor performance metrics and collaborate to exceed KPIs.
- Build trusted partnerships with retail staff and managers.
- Execute seasonal strategies to maximise visibility and sell-through.
- Oversee visual merchandising standards, stock levels, and product presentation.
- Deliver product knowledge sessions highlighting key innovations and benefits.
- Act as the eyes and ears of the market, providing feedback on trends, competition, and consumer behaviour.
- Champion the brand by ensuring consistency in every retail touchpoint.
- Track and analyse store sales data to identify growth opportunities and risks.
- Collaborate with internal teams to achieve account goals.
- Deliver impactful training to boost partner staff knowledge and selling confidence.
- Monitor and report on competitor activities and emerging retail trends.
- Provide actionable insights from the field to inform product and commercial strategy.
- Be a true brand ambassador, knowledgeable, authentic, and passionate.
- Lead engaging product and brand training sessions to elevate retail partner expertise.
