Digital Marketing Campaign Manager

1 week ago

Sydney, New South Wales, Australia beBeeMarketing Full time $100,000 - $140,000

About This Role

We're seeking a seasoned Digital Marketing Campaign Manager to lead our performance marketing efforts. As a key member of the team, you'll oversee paid campaigns, manage junior colleagues, and drive digital growth for multiple clients.

Key Responsibilities:

  • Develop and execute omnichannel strategies across Meta (Facebook/Instagram), Google Ads, and emerging platforms.
  • Manage campaign setup, testing, optimization, and reporting from start to finish.
  • Collaborate closely with content and design teams to brief and approve creative assets.
  • Identify underperforming accounts, implement improvements, and ensure all campaigns align with client objectives.
  • Lead and mentor junior team members, maintaining accountability across accounts.
  • Present weekly insights to management with clarity and proactive ideas.
  • Provide two new creative directions or ideas per client per week.

KPIs:

  • Achieve campaign goals across ROAS, CPA, CPL, and CTR, depending on account objectives.
  • Ensure accounts are checked and optimized at least bi-weekly.
  • Maintain accurate campaign launch logs and strategy notes.

Requirements:

  • Minimum 2 years of experience in a paid media or digital marketing role (agency preferred).
  • Confident across Meta Ads Manager (Google Ads a plus).
  • Strong grasp of campaign structure, creative angles, and testing logic.
  • Comfortable working across multiple brands simultaneously.
  • Sharp communication skills, especially in reporting and idea pitching.

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