
Lead Digital Media Specialist
7 days ago
**Job Title:** Digital Marketing Coordinator
The role of a digital marketing coordinator is to optimize digital media activities, drive brand advocacy, and enhance customer engagement.
As a key member of the team, you will work closely with the digital lead and agency partners to integrate marketing campaigns across various digital channels.
Key Responsibilities:
- Campaign Optimization: Work with the digital lead and agencies to optimize paid media activities, aligning with brand and marketing goals.
- Strategy Execution: Support and improve strategies for always-on, supplier-funded, and digital campaigns.
- Social Strategy: Support social media strategy and execution.
- Performance Reporting: Assist in monitoring and reporting media channel performance.
- Cross-Channel Coordination: Ensure cohesive and optimized digital activities across all platforms.
- Issue Management: Report and manage resolution of technical issues with the website and digital feeds.
- Financial Support: Assist with monthly finance processing.
- Trend Monitoring: Stay updated on digital marketing trends and identify new opportunities.
- Campaign Performance: Monitor and report on theme, content amplification, and trade planning campaigns.
This is a hybrid role based out of our Melbourne office in Australia.
About You:
We're looking for a passionate and results-driven individual with 1-3 years of experience in digital media, a solid understanding of digital marketing and web analytics, and excellent communication and presentation skills.
Our Culture:
We celebrate diversity and inclusivity, offering flexible working arrangements, ongoing training and development opportunities, and generous discounts at partner stores.
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