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Chief Brand Storyteller

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Melbourne, Victoria, Australia beBeeMarketing Full time $120,000 - $140,000
Head of Marketing Job Description

The role requires a strategic thinker to shape the marketing vision for Trenery, bringing our purpose to life through meaningful connections with customers.

This is an opportunity to lead a high-performing marketing and creative team, providing clear vision, coaching, and development pathways. The ideal candidate will have experience in luxury, premium retail or brand-driven consumer industries.

Key Accountabilities:
  • Develop and own the Trenery brand strategy, aligning with business objectives while elevating customer relevance and competitive differentiation.
  • Champion the brand story, ensuring creative, content, and marketing initiatives reflect Trenery's purpose and connect emotionally with customers.
  • Translate customer insights and market intelligence into strategies that drive awareness, consideration, and preference.
  • Lead the seasonal and long-term marketing calendar, ensuring campaigns are integrated across all channels with clarity of message and commercial impact.
Required Skills and Qualifications:
  • 10+ years' experience in senior marketing leadership roles, ideally in luxury, premium retail or brand-driven consumer industries.
  • Proven ability to design and deliver strategies that grow brand equity, prompted awareness, and consideration while delivering commercial outcomes.
  • Strong experience in brand storytelling, PR, partnerships, content, and creative leadership.
  • Demonstrated track record of building high-performing teams and developing talent.
  • Deep understanding of customer behavior and market trends.
Benefits:
  • Generous employee discounts across our House of Brands.
  • Seasonal clothing allowance.
  • An additional day of leave for your birthday.
  • Industry-leading Parental Leave Program.
  • Flexible working arrangements to support work-life balance.