Content Director

6 days ago

Adelaide, South Australia beBeeContent Full time $90,000 - $145,000
Content Strategist

We are seeking a skilled Content Strategist to lead our organic content efforts, driving brand awareness and engagement through storytelling and data-led decision-making.

This role oversees the development and implementation of content strategies that align with our business objectives, ensuring all content is on-brand, engaging, and optimized for performance.

  • Develop and execute content strategies that build brand positioning, generate leads, and support engagement and retention.
  • Oversee the planning and delivery of organic social content to drive engagement and reach.
  • Build and manage a calendar that aligns with campaigns, seasonal opportunities, and brand storytelling.
  • Mentor and guide a content team, fostering creativity, accountability, and growth.
  • Ensure all content reflects our brand voice, values, and guidelines.
  • Collaborate with cross-functional teams to deliver integrated content campaigns.
  • Analyse and report on content and social performance, applying insights to improve outcomes.

Requirements

  • At least 7 years in content marketing, social media, or editorial roles.
  • Minimum of 3 years' experience leading and mentoring content teams.
  • Proven experience producing and managing multi-channel content (web, blog, social, email, multimedia).
  • Strong understanding of social best practices, SEO, and content optimisation.

Qualifications

A degree in Marketing or a related field (or equivalent relevant experience).

What We Offer

  • Hybrid Workplace
  • Exclusive Perks: As a staff member you have an exclusive discount to study your MBA access to LinkedIn Learning, plus special MBA discounts for family and friends.
  • Wellness Support: Access our Employee Assistance Program and take advantage of novated leasing and salary-sacrificing options.

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