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Leading Digital Transformation Through SEO
3 weeks ago
SEO Strategy Leader
Job Description:This is an exciting opportunity to lead the development and execution of a comprehensive SEO strategy that supports key business objectives. You will work closely with digital, marketing, and content teams, as well as external vendors, to optimize the organization's organic search performance across its digital ecosystem.
The successful candidate will drive SEO planning through major digital transformations and CMS migrations, ensuring seamless integration of technical and content performance. They will also conduct keyword research and AI prompt analysis, providing data-driven recommendations to content and technical teams.
In addition, they will embed SEO best practices into content workflows, digital experience design, and campaign execution, ensuring that content is structured, tagged, and semantically rich to enhance discoverability across generative AI tools and conversational interfaces.
The ideal candidate will have extensive experience in enterprise or agency SEO roles, with expertise in technical, content, and backlink SEO strategy. They will be proficient in tools such as Google Analytics 4, SEMrush, Google Search Console, and Screaming Frog, and possess strong stakeholder engagement and collaboration skills.
Required Skills and Qualifications:- Extensive experience in enterprise or agency SEO roles.
- Expertise in technical, content, and backlink SEO strategy.
- Experience leading SEO for complex CMS migrations or re-platforms.
- Proficiency in tools such as Google Analytics 4, SEMrush, Google Search Console, and Screaming Frog.
- Strong stakeholder engagement and collaboration skills.
- Qualifications in Marketing, IT, Data Science, or a related field.
- Relevant SEO certifications (Google Analytics 4, SEMrush, Ahrefs, etc.).
- A workplace culture where employees feel valued, respected, and empowered.
- Flexible working arrangements that meet work-life commitments and support wellbeing.
- Participation in a purpose-led organization that gives back to the community.
- Opportunities for ongoing career development and growth.
