Digital Marketing Specialist

2 days ago

Gold Coast, Queensland, Australia beBeeMarketing Full time $90,000 - $120,000
Digital Marketing Specialist

This role offers a unique blend of digital marketing responsibilities, including organic, social, and SEO activities for two brands.

Your Key Responsibilities:

  • Develop and execute comprehensive marketing strategies to drive customer growth and engagement.
  • Analyse campaign results, identify areas for improvement, and optimise marketing efforts accordingly.
  • Manage end-to-end marketing processes, providing expert advice and guidance to stakeholders.
  • Conduct thorough SEO analysis, keyword research, and optimisation audits to enhance online visibility.
  • Create engaging content for digital marketing campaigns, including email marketing and social media promotions.

Requirements:

  • At least 4 years' experience in digital marketing, with a proven track record of success.
  • Excellent copywriting skills, with the ability to craft compelling content that resonates with target audiences.
  • Strong understanding of SEO principles and best practices, including keyword research and link building.
  • Proficiency in data analysis tools, such as Google Analytics and Adobe Creative Suite.
  • Familiarity with SEMrush, Active Campaign / Mailchimp, and other industry-standard software.

What We Offer:

  • A dynamic and supportive work environment, with opportunities for professional growth and development.
  • A competitive salary and benefits package, reflecting your value to the organisation.
  • The autonomy to plan your day and manage your workload, ensuring maximum productivity and efficiency.

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