Digital Transformation Lead

9 hours ago


Chatswood, Australia beBeeEcommerce Full time $120,000 - $160,000
Category Manager Role

 

We are seeking a skilled Category Manager to drive digital shelf excellence and conversion-led initiatives.

This role is pivotal in driving category leadership, digital shelf optimization, and assortment strategy to outpace market growth.

Digital Shelf Optimization
  • Drive execution of the Perfect Digital Shelf framework across platforms.
  • Monitor and optimize digital shelf metrics: visibility, availability, content health, and search performance.
  • Identify and implement action plans to improve discoverability and conversion.
  • Audit and improve digital shelf performance using scorecards and benchmarking tools.
Data & Analytics
  • Analyse data from platforms to uncover opportunities and threats.
  • Leverage digital shelf analytics and demand forecasting tools to anticipate seasonal and trend-driven shifts.
  • Share actionable eCommerce insights to inform Omni-Channel category recommendations.
Key Responsibilities
  • Develop and implement eCategory strategies tailored to each retailer's digital ecosystem.
  • Shape assortment and placement recommendations across all active categories and channels leveraging data and insights.
  • Identify growth drivers to improve category penetration and shopper conversion online.
  • Lead performance reviews and category updates with key retail partners.


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