Digital Merchandising and Marketing Coordinator

6 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $60,000 - $80,000
Job Title: Digital Merchandising and Marketing Coordinator

We are seeking a talented and dynamic individual to join our team as a Digital Merchandising and Marketing Coordinator.

This is an exciting opportunity for someone who is passionate about marketing, digital media, and e-commerce. The successful candidate will be responsible for managing product uploads on Shopify, maintaining site content, executing daily digital merchandising and campaign updates, and supporting reporting and insights for performance marketing channels.

About the Role
  • Key Responsibilities:
  • Manage end-to-end product uploads on Shopify, including copywriting, data entry, imagery, tagging, and categorization.
  • Maintain accurate site content and optimize navigation for a seamless user experience.
  • Execute daily digital merchandising and campaign updates across AU & US sites.
  • Support reporting and insights for performance marketing channels (Meta, Pinterest, Commission Factory).

In addition to these responsibilities, the successful candidate will also be required to plan, create, and schedule content across Instagram, TikTok, Facebook, Pinterest & LinkedIn, maintain a consistent brand voice and drive social growth and conversion, manage daily community engagement and real-time posting, especially for TikTok and Instagram, report on performance monthly and optimize based on insights, assist with PR activations, influencer gifting, and brand campaign execution, liaise with retail centres on marketing initiatives and provide weekly brand updates, coordinate gifting logistics and maintain accurate inventory via weekly audits, support shoot prep, logistics, and on-set coordination, capture BTS content and manage retail store content submissions, and assist with sample management and post-shoot asset organization.

Requirements
  • Key Skills and Qualifications:
  • Proven experience in digital marketing and e-commerce.
  • Strong understanding of social media platforms and their advertising capabilities.
  • Excellent writing and communication skills.
  • Ability to work well under pressure and meet deadlines.
  • Strong analytical and problem-solving skills.
  • Experience with Shopify and other e-commerce platforms.
  • Knowledge of HTML and CSS a plus.
What We Offer
  • Benefits:
  • A competitive salary package.
  • Ongoing training and development opportunities.
  • A dynamic and supportive work environment.
  • The opportunity to work with a leading company in the fashion industry.

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