Media Planning Strategist
4 days ago
Company Overview
GroupM is a leading media agency network that delivers innovative marketing solutions for brands. Our goal is to drive business growth through data-driven insights and effective media planning.
Job Summary
We are seeking an experienced Media Planning Strategist to join our team in EssenceMediacom. This role will involve working closely with our strategy, creative, account service, marketplace, and digital teams to deliver high-impact media plans that meet our clients' objectives.
Required Skills and Qualifications
- You have a strong understanding of media effectiveness and how to leverage paid, owned, and earned channels to drive business results.
- Experience in audience and signal planning, including the ability to build audiences and translate them into actionable segments.
- Proven skills in using planning tools such as audience planning, allocation, and optimization.
- You can turn numbers into compelling stories and simplify complex media concepts for stakeholders.
- You possess excellent communication and interpersonal skills, with the ability to work collaboratively with cross-functional teams.
What We Can Offer You
- A competitive salary range of $120,000 - $180,000 per annum.
- Ongoing learning and development opportunities through our Learning and Development Academy.
- A comprehensive benefits package, including flexible working arrangements, parental leave, and birthday leave.
- The opportunity to work on high-profile campaigns and contribute to the success of our clients.
About Us
GroupM is a WPP company and one of the largest media agencies in the world. We operate across multiple markets and offer a wide range of services, including media planning, buying, and activation. We pride ourselves on being innovators and thought leaders in the industry, always looking for new ways to drive business growth and improve client outcomes.
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